2017 Hannover Messe Partner Country is Poland

Hannover Messe is one of, if not the most, important trade fairs in the world. This year’s edition of the show takes place from 24^th to 28^th of April 2017. This time, the organisers selected Poland as the event’s Partner Country. Among the numerous guests and visitors were members of Poland’s Council of Ministers, with Prime Minister Beata Szydło leading the way.

Hannover’s most famous event is organised annually from 1947. During the 2016 show, it welcomed 5,200 exhibitors and 190,000 visitors, including President of the United States Barack Obama. This year’s line-up includes such areas of interest as Automation, Digital Factory, Research and Technology, Industrial Supply, Compressed Air Technology and Energy. It is the go-to place for anyone interested in technology and innovation.

During 2017 Hannover Messe, Poland receives special attention. It has been selected as the event’s Partner Country. Polish exhibition hall has been opened by Chancellor Angela Merkel and Prime Minister Beata Szydło. The country wants to present itself as a place of innovation and technological competence. Among numerous Polish exhibitors are National Centre for Nuclear Research, National Centre for Research and Development, several universities and regions. Participants present the audience such ideas and developments as a robot teaching children to code, autonomous trams and hyperloop technology solutions.

Germany is not only Poland’s neighbour, but also its most important trade partner. Polish Prime Minister expressed hope that cooperation between the two European countries will tighten even more. “the impressive stalls, ideas, projects we could see – this is the future of our cooperation” – Szydło said. “We met many young people who face new challenges with commitment and interest” – said Merkel.

Poland wants to show that it has much more to offer than cheap labour. The country wants to push the envelope in the spheres of new technologies, energy solutions and industrialisation. Both Hannover Messe organisers and Polish Prime Minister believe next year the trade fair will host even more participants from Poland.

Business Implications for Poland

Economic and regulatory developments in Poland have broad implications for businesses operating in the country. Poland’s economy, the largest in Central and Eastern Europe, continues to attract international investors and entrepreneurs seeking EU market access, competitive costs, and a skilled workforce of over 17 million workers.

For foreign companies and entrepreneurs doing business in Poland, staying informed about economic trends, regulatory changes, and market dynamics is essential for strategic decision-making. Whether you are considering entering the Polish market, expanding existing operations, or optimizing your corporate structure, professional advisory support can help navigate the complexities of the Polish business environment.

Poland offers a comprehensive business infrastructure including special economic zones with tax incentives, a well-developed banking system, modern office space in major cities, and a legal framework aligned with EU standards. These factors, combined with Poland’s strategic geographic position between Western and Eastern Europe, make it an attractive hub for businesses targeting the broader European market.

If you are doing business in Poland or considering entering the Polish market, Zalewski Consulting can help. Learn more about our VAT and tax advisory, or contact us for a free consultation.